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Digitalmohawk

20 / 42 Degrees Real Estate

Search a house by what is in it, not where it is

A property search site where the listings sit on a map and the search box takes features rather than suburbs. You can look for a backyard, a lift or a gym the same way you look for three bedrooms.

The brief

Property search normally offers suburb, price and bedroom count, which are the only fields the database was built around. What people actually say out loud is that they want a yard for the dog, or a lift because of the stairs, and no ordinary filter takes that.

What we built

  1. 01

    A free text search that accepts features, prompting with backyard, elevator and gym rather than suburb names

  2. 02

    The map as the result set, with pins clustered by count so a dense suburb reads as one number instead of forty overlapping pins

  3. 03

    Price, beds, baths and locations as separate dropdowns beside the search, for the people who do think in those terms

  4. 04

    A result count held between the map and the grid, so narrowing a filter has visible consequences

  5. 05

    Area, baths, beds and garage stated on every card, and sold stock left visible and flagged

Screens

The 42 Degrees property search: a hero photograph of friends at a table, a search field suggesting backyard, elevator or gym, and a map covered in clustered property pins above a grid of listings.
The search box takes features. The map is the result set, and the pins cluster by count.
A property detail page: a large photograph of the house, the price and address, and a row of statistics for area, bedrooms, bathrooms and garage.
A listing. The statistics that were on the search card are repeated here, so nothing has to be remembered between pages.
A lifestyle listing page showing properties grouped by the kind of life they suit rather than by suburb.
Listings grouped by the kind of life they suit, which is the same instinct as searching for a backyard.

Outcomes

  • Somebody can search for the thing they actually want rather than translating it into filters

  • The map and the list are the same result set, so narrowing one narrows the other

  • Sold listings stay visible, which is what tells a buyer what a street is really worth

Next project

A shopping centre that publishes like a magazine

Icon Complex

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