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Digitalmohawk

24 / West Hobart Plumbing Centre

A trade counter with an account attached

A full online shop for a plumbing and bathroom supplier: eleven product categories, a three step checkout, and an account area holding order history, addresses and payment options.

The brief

A plumbing supplier sells to two customers from one counter. A tradesperson reorders the same fittings constantly and wants their history and their addresses saved. A homeowner renovating one bathroom arrives once, knows the look but not the part names, and needs to be led.


What we built

  1. 01

    Eleven categories across the top, split by fixture rather than by brand, with brand as its own route for people who know

  2. 02

    A style entry point beside the product categories, for a customer shopping a bathroom rather than a part

  3. 03

    Checkout broken into three numbered steps with an invoice at the end, since trade buyers reconcile against paperwork

  4. 04

    An account area covering order history, saved addresses and payment options, so a repeat order is not retyped

  5. 05

    Order tracking in the top bar, next to store location, because those are the two questions that arrive by phone

  6. 06

    Mobile layouts drawn for the home, the menu and the second level, since half this trade is on site


Screens

The West Hobart Plumbing Centre homepage: a top bar with phone number, store location and order tracking, eleven product categories, and a bathroom photograph promoting the Cosmo Basin from two hundred and sixty five dollars.
Eleven categories, order tracking in the top bar, and a full account area behind the login.
A product page for a bathroom fitting, with the item photographed, the price, specifications and an add to cart control.
A product page. Specifications matter here, because a tradesperson is matching a part and a homeowner is matching a look.
An account page showing order details, with line items, quantities, totals and delivery information.
Order details in the account area. This is the screen that stops the phone ringing about where an order is.

Outcomes

  • A tradesperson can reorder from history instead of searching the catalogue again

  • A homeowner can shop by style without knowing what the parts are called

  • The calls that used to ask where is my order can be answered by the site